'Digital identity, made human' video
Client: Onfido
Year: 2022
Strategy | Creative | Production
Animation | B2B
Animation | B2B
A human, fun explainer video
Challenge
The trend for virtual interactions between consumers and businesses has been accelerated by Covid-19. Onfido, who verify identities digitally, needed to distinguish their unique position in a crowded market.
Strategy
Businesses can’t treat their customers with respect when they’re reduced to a line of data. Show that Onfido understand people are more than numbers.
Idea
A fun, dynamic animation using material textures and images of real people to emphasise a human-centred approach, avoiding anything cold or tech-y.
Google Publishers
DAZN B2B case study video
_0.jpg)
Google Arts and Culture
Samm Henshaw x Somerset House
Wellcome Trust
'Something New' - The Covid Living project video